The question for small business owners was: do you have a website? Now the question is: do you have an app? Apps are useful That's not to say websites don't have a purpose. Apps are designed to deliver a certain type of experience. They offer user-specific benefits and features, making it easy for them to interact with the business. The interface is lightweight, the hardware clutter-free, and the idea is that users accomplish the task with just a few button clicks. Can they do this through the PC? Of course they can. But why bother when apps make life easier in every way?
Apps encourage repeat visits Simply due to their simplicity and convenience, the apps attract regular users. Companies are also hair masking service able to send notifications to users' phones, enticing them to come back. It's like having a direct line right in your customer's pocket. I love podcasts and love getting notifications when a new episode is available for download! 5 reasons why mobile apps are the new frontier of marketing | SEJ Small businesses can benefit So here is another compelling reason for you to consider an app. Most people search for businesses locally, and they do it through their phones.
Companies are therefore stepping up their mobile play. Your mobile availability is also a ranking factor with Google. Advertising Continue reading below Local search engine optimization is also becoming increasingly valuable. Mobile apps can be a great marketing tool for a local food order, for example. Once you've invited people to sign up (via their Google or Facebook IDs), you can send them periodic notifications and/or discount codes. These aren't intrusive, and if they're relevant to the user, they'll likely bring you more business.